Typography is everywhere: in books, on websites, on billboards, on tv,… and of course on packages you buy at the store. In general, typography on packaging is not outstanding. Designers get limited space, tons of text to add and clients to deal with.
However, sometimes packaging designers use typography as the central element on packages, and the the result can be quite astonishing, like in these 25 examples.
1. Hairy Bikers
2. Back Label
3. Ms Men
4. Pfeiffer wine labels
5. Dr Bronner’s Magic Soap (student work)
6. Skeyndor men
7. QuickOven
8. Slice
9. Delights of Sweden
10. tej milk
11. Mercier Champagne
12. Tatratea
13. A Perfume Organic
14. Solberg & Hansen Coffee
15. Bulbo (student work)
16. a.o.
17. Glorious! soup
18. Fling chocolate
19. Breuckelen distilling
20. Dolce Emozioni
21. Eggs from farm
22. Mortlach 70
23. Delicia
24. La Sirena
25. The Smiling Skull
About the Author
Mirko Humbert
Mirko Humbert is the editor-in-chief and main author of Designer Daily and Typography Daily. He is also a graphic designer and the founder of WP Expert.