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Branding

May 28, 2019
Why Your YouTube Backdrop Should Match Your Website’s Design
Why Your YouTube Backdrop Should Match Your Website’s Design

Are you a social media influencer? If so, to generate the maximum amount of income from your efforts, your branding across all channels should match. Making your website and YouTube backdrop match doesn’t mean they have to be twins. For instance, if you film against the backdrop of a bookshelf, your website design doesn’t need […]

March 18, 2019
HONK: Cover Art by Tobias Hall for the Rolling Stones Latest Album
HONK: Cover Art by Tobias Hall for the Rolling Stones Latest Album

One could argue that the Rolling Stones do not really need to be releasing new albums, but one thing is sure: they chose the right people to design their cover art. For the album’s branding, Studio Fury commissioned Tobias Hall, a freelance illustrator, letterer, designer and mural artist based in London. Using the Rolling Stones […]

March 1, 2019
What if Tabloids were Designed Like Serious Newspapers? A Concept Rebranding of the Daily Mail
What if Tabloids were Designed Like Serious Newspapers? A Concept Rebranding of the Daily Mail

For English-speaking news readers, the name “Daily Mail” is synonymous with “low-quality news”. What once was a decent conservative newspaper has become the epitome of a tabloid. If you want to understand why, just take a look for yourself. Acknowledging this, Hungarian design Miklós Kiss wanted to try a little experiment: what if the Daily […]

February 21, 2019
Flourishing Logo Designs by Martin Schmetzer
Flourishing Logo Designs by Martin Schmetzer

In an era where minimalist designs are praised, Martin Schmetzer’s work really stand out with all its details and flourishing letters. Based in Stockholm, the illustrator and designer specializes in typographic illustration and design. The samples of work you can see in this post are only a part of his branding work, you can see […]

January 22, 2019
Fontastic Beasts, Crimes New Roman
Fontastic Beasts, Crimes New Roman

Having your work seen in a prominent movie is every designer’s dream. For Emily Oberman, it became true when she was commissioned to design the new typographic identity of Fantastic Beasts. With her team at Pentagram, they created a font for that purpose. It was appropriatly named Crimes New Roman. The font comes with a […]

January 16, 2019
How Can Good Design Lead to Good Business?
How Can Good Design Lead to Good Business?

One of the key elements of a good product is a good design. Unfortunately, many people think that a design is only about the aesthetic value and therefore, often overlook it. As a business manager, one thing you need to bear in mind is that the look of your product will send a message to […]

November 17, 2018
How is corporate gift packing important for the first impression?
How is corporate gift packing important for the first impression?

Corporate gift giving is an important business tradition. It is used to thank thelong-term clients and employees for their loyalty. No matter what is thereason, everyone wants their corporate gifts to be right and impressive. As itis well said, people will forget what you said them, people will forget whatyou did, but people will always […]

November 12, 2018
Which Esports Teams Have the Most Memorable Names?
Which Esports Teams Have the Most Memorable Names?

Even if you know very little about esports, the chances are quite high that you will have heard some of the more extravagant esports teams. With this being a growing sector of entertainment, the rulebook on professional or corporate branding has been thrown out of the window. Instead, teams have focused on names full of […]

November 11, 2018
Mastering Small Details in Branding Projects
Mastering Small Details in Branding Projects

We all know this piece of popular wisdom: “The devil is in the details”. Designers all know how true it is. Obviously, a poorly designed project will not be saved by thoughtfully designed details, but a well-designed project can be ruined by overlooked details. This is particularly true for branding projects, that’s the reason why […]

October 8, 2018
Issho branding by Dutchscot
Issho branding by Dutchscot

Issho is a Japanese restaurant based in England, in Leeds to be more accurate. In Japanese, the name of the place means “Togetherness”, a quite appropriate name for a place that bring people together. For their branding, the restaurant owners called Dutchscot, a London-based design consultancy. The designers opted for a concept based on the […]

October 3, 2018
Beautiful and elegant visual identity
Beautiful and elegant visual identity

h3l, a branding agency based in Argentina, recently released a great visual identity for Familia Mastrantonio. The scope of the work included the company logo, as well as packaging and identity for three wines.

September 26, 2018
Colorful graphic identity for youth theatre Schauburg
Colorful graphic identity for youth theatre Schauburg

Parat.cc is a multi-disciplinary design studio based in Münich and Zürich. One of their recent work was a mandate to redesign the visual identity of Münich’s oldest children theater. For this, the designers went for bold colorful colors and playful visuals that include expressive eyes that give a scope of the emotions the children will […]

August 30, 2018
Mozilla Firefox is asking for your opinion on its rebranding
Mozilla Firefox is asking for your opinion on its rebranding

Mozilla didn’t change the Firefox logo for a very long time. Actually, the free and open-source browser uses the same logo since its launch in 2002. Things are about to change, the company is working on a new logo, a new design system to be more accurate. As it works on concepts, Mozilla wants to […]

August 22, 2018
The Importance of Image for your Business
The Importance of Image for your Business

In our day and age, a company’s image is just as important as the functionality of its products. The fast-paced world we live in, the mushrooming more brands and the overload of information, all require intelligent design processes that ensure a brand’s uniqueness and longevity. Successful companies such as Apple or Coca-Cola have long proven […]

What You Should Know About the Game of Colors When Creating Your Brand
What You Should Know About the Game of Colors When Creating Your Brand

Color is one of the most powerful means of communication. Nature uses it to signal us what is dangerous or poisonous, to attract or repel. Each color has its meaning and a special place in our everyday lives. We are used to associating pink with girls, blue with boys and red with a passion but […]