There are billions of customers in the world, and there are a large number of ways to promote a business. Nowadays the Internet has made it possible to open a business with minimal cost. For example, to create your own online clothing store, you do not need to spend money on renting premises, consultants’ salaries […]

There isn’t a business in this world that is easy to run. And, if you believe that having a freelance business means that you don’t have to invest serious effort as other business owners, you are wrong. This type of business requires a lot of time, patience, and work to kick off. Actually, the most […]

Online marketing seems to have more impact on the advertising world, but offline marketing is here to stay. Mailing a brochure, postcard, or a newsletter to a prospective customer is still an option and a cost-effective one at that. A direct mail has a higher response rate, it is memorable, and it is easier for […]

Advancements in technology paved the way for changes in various industries. A significant innovation was the manner of business transactions that paved the way for the emergence of online businesses.  Common examples of online companies are eCommerce and drop shipping sites that sell products online, while other groups offer services such as web and mobile […]

In recent times, Virtual Reality is one of the hottest tech buzzwords. VR technology is really very interesting, and it seems to change how we interact with the world around us. It delivers extraordinary experiences and that is one of the main reasons why several sectors are getting addicted to it. However, if you think […]

While you’re so engrossed in reading about the best practices for popup banner ads for your elearning business which are prevalent all over the internet, let me draw your attention towards something more important. And that is, how not all of these best practices work well for you and why you must give up the […]

Whether you are in marketing, branding, web design, or graphic design, you already know how important it is to pick a good domain name for your projects. If you have tried a few domain name sellers, you already know how important it is to work with the right reseller. There are also good chances that […]

The greatest email campaign you have ever put together might get great click through rates, but the key to conversion is the landing page the web user reaches as a result. The key to good landing pages, whether they are for referral traffic generated by guest posting services or for email subscribers, is quite similar […]

Paid media is one of the best ways for any new business or venture to gain traction. It’s much easier to track and refine than nearly any other marketing effort. If you have no experience in this area, there is a bit of a learning curve if you choose to DIY. However, hiring an experienced […]

By now, you will probably already know that if you want to get a lot of traffic, one of the things that you are going to have to do is design an excellent website. However, why exactly is this the case and how exactly would a website’s design affect how much traffic you are going […]

Marketing is the lifeblood of any startup, and certain marketing mistakes have the potential to bring your new business crushing down. In the preliminary stages of launching a new business idea, entrepreneurs are prone to make marketing mistakes. This is because nine times out of ten, the founder of the startup is not a marketing […]

Building a website that no one visits doesn’t make any sense, I think that pretty much everyone can agree on that. This is the main reason to focus on your SEO and keep working at it every time you add content to your site. You can overlook it, but that means that Google will overlook […]

Investing all of your efforts into a single marketing strategy is definitely something you don’t want to do. Since your business probably has more than one customer, it is fair to say that you need more strategies to suit different people. Or better yet, different opportunities. So, it is smart to devise a comprehensive marketing […]

Content, experience, user, links and others alike are some of the themes we get to discover when getting started with SEO. While the first three themes fall under human control, the last one is pretty challenging in the sense that these have negligible human interference.  Links are one of the first ‘off the page’ ranking […]

When it comes to real estate marketing, no other social platform shines quite like Instagram. Instagram’s visual format is ideal for showcasing eye-catching property photos and videos, and its platform easily incorporates geo-targeting and location-based data. So, how can a real estate marketer use Instagram’s powerful tools to the fullest? Which approaches capture audiences’ attention […]