Cardiff is the capital city of Wales, and it’s one of the primary areas of growth in the Welsh economy. The city has been developing as the main business center and is considered an economic driver for the wider South Wales. With that, businesses must ensure that they are as competitive as possible when it […]

If you are a freelance designer or a studio owner, you should have noticed that getting recurring work is easier than constantly acquiring new customers. You get to know each other better, and everything becomes better after you know each other: starting new projects together, invoicing, communications,… One could say that the same goes for […]

Video is one of the most powerful media of communication a marketer can use. For a growth-oriented business owner or marketer like you, learning to leverage video as a means of communicating your business’s message is a priceless strategy. It’s not coincidental that the past few years have seen the rapid growth of content platforms […]

Conference supplies at your event are more than a practical package. Supplies communicate your brand and give an image to those that are attending the event. Conference supplies may even be one of the influencing factors that you may get more leads and references after your event. This means that you need to put as […]

After a few years of being ignored by marketing agencies due to the rise of social media, email marketing is back under the spotlight. If you are doing it properly, newsletter marketing can be one of the very best tools, as it allows you to contact people that have shown interest in you or your […]

How can your online shop benefit from performing simple conversions? In this article, we discuss several benefits for conversion rate optimization and hopefully urge you to get started today! First and foremost, conversion rate means the total number of visitors that act on the actions that your site is supposed to make take. In the […]

The year 2020 has created a new landscape that no person could have predicted, and it’s all because of the COVID-19 pandemic. All kinds of businesses have to adapt by embracing new practices and changing their techniques to continue retaining customers and thrive through arguably the most challenging experience people had in their collective lifetime. […]

If you have not been living under a rock for the past 20 years, you have noticed that we have not only changed the way we consume media, but also the way we relate to advertising as consumers. Corporations have a hard time to gain the trust of consumers nowadays, as they are more aware […]

A website is usually the first thing that a business invests in when they are establishing their online presence for the first time.  Yet, the web is littered with template-based, subpar quality websites. It almost seems like many business owners view websites as a check in the box that they have to complete before they […]

Knowing your customers is important for the success of your business. This is no understatement because a business won’t survive without loyal customers. But, how do you effectively determine what your customers like and need? It can be a challenging task to get concrete insights into your customers’ minds and also involve costs. But, it […]

Websites and social media networks are littered with adverts trying to catch the eyes of the consumer. This can make it harder for businesses to vie for people’s attention. Your message may get lost online. But there are other ways to promote a business or a brand and one of them is print marketing. There […]

The global pandemic has changed the ways businesses all around the world operate. More services and products have been moved online as many of the employees and workers continue to work in a totally remote setting or a hybrid setting. Similarly, with lockdowns and quarantines in place, customer behavior has changed as well. With so […]

Want to revolutionize and innovate the way you do business? Get started with internet marketing! The billboards and print ads had their time but now they are a thing of the past. Today, it is all about garnering the attention of your potential audience online! In fact, various reports from 2020 show a large amount […]

Modern businesses can’t afford to ignore Facebook. Over a quarter of the entire world’s population currently uses the platform, with an almost unimaginable degree of penetration in English-speaking Western countries. Your Facebook page is the hub of your social media presence. It’s where users come to learn more about your company, consume content, and get […]

Several businesses now leverage digital channels to reach their target audience, gain a fair share of the market, and eventually grow their business. In line with this, several strategies and techniques are already in place to ensure that online entrepreneurs gain a competitive edge. This includes the use of landing pages and sales funnels to […]